Investment Criteria & Thesis

Multi-Unit | Franchise
Investment Criteria & Thesis
Multi-Unit | Franchise

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    Franchise Model

    Partner with top tier franchisors and brands in restaurants, hotels, fitness, sports, healthcare, retail, automotive, health & beauty, wellness, business services and home services.

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    Growth, Scale, Roll Up

    Looking for brands where acquisition and development opportunities are readily available due to corporate refranchising, fragmentation, aging franchisee base, or lack of multi-unit operators.

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    Lower Middle Market

    US, Canada, Caribbean focused opportunities with brands of national and regional presence. Deal sizes sub $100mm typically.

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    Target Size

    EBITDA: $1mm to $10mm

    REVENUE: Up to $150mm

    EQUITY: Up to a $10mm check as a GP / Sponsor

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    Operations Focused

    Ability to revitalize operational focus and intensity as a target acquisition by running a playbook and becoming a best in class, preferred operator in a system.

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    Back Office Leverage

    Ability to leverage CMG's experience and scale from a back office perspective to create additional value in a target acquisition with a combination of in-housing and outsourcing.

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